About Us

Who We Are

Since 1979, "The Laxmi Kullu Shawl" has been a beacon of tradition and quality in the world of Kullu shawls. For over four decades, we have been dedicated to preserving the rich heritage of this art form, consistently delivering exquisite products that showcase the skill and craftsmanship passed down through generations. Our journey, which began in 1979, has been marked by a commitment to authenticity and a passion for creating original Kullu shawls. As we continue to serve our customers, we remain steadfast in our mission to provide you with the finest Kullu shawls that carry the legacy of our brand, built since our establishment in 1979.

A Few Words About

OUR FOUNDER

Shri Balak Ram, the esteemed founder of our company, is a visionary who laid the foundation for
"The Laxmi Kullu Shawl" in 1979.

Shri Balak Ram, the esteemed founder of our company, is a visionary who laid the foundation for “The Laxmi Kullu Shawl” in 1979. His dedication and passion for preserving the art of Kullu shawl manufacturing have been instrumental in shaping our brand into what it is today. With a deep-rooted appreciation for the rich heritage of Kullu shawls, Shri Balak Ram embarked on a journey to create authentic and original products that would showcase the intricate craftsmanship of this tradition. His unwavering commitment to quality, authenticity, and employee well-being has been the driving force behind the company’s success. Shri Balak Ram’s leadership and guidance have enabled us to serve our customers with genuine Kullu shawls, each a testament to the legacy he established. His legacy lives on, and his dedication to upholding the heritage of Kullu shawls remains at the core of our brand’s values.

* PROVIDED EMPLOYMENT TO OVER 400 families
Our company has made a significant contribution to the community by providing employment to over 400 households through the handloom production of Kullu shawls and the crafting of handwoven Kullu caps, socks, and jackets. This not only helps in preserving the traditional art of Kullu shawl making but also supports the livelihoods of numerous local families. By engaging in the production of these authentic, handcrafted products, we not only honor the heritage of the region but also create opportunities for skill development and sustainable income for our employees. We are proud to be a part of this rich tradition while positively impacting the lives of those we employ.
 
Our Quality:
Our pure handmade woolen shawls are a labor of love and a true testament to the art of craftsmanship. Every shawl is meticulously crafted by skilled artisans, using only the finest quality wool to ensure both warmth and luxury. The intricate designs and attention to detail make these shawls unique and special. When you wear one of our pure handmade woolen shawls, you are not just wrapping yourself in warmth; you are embracing a tradition that has been passed down through generations. These shawls are the embodiment of artistry and comfort, a perfect blend of style and substance.
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